Today we are honored to introduce you to Belinda from Alchemy.
Please introduce yourself to our readers and explain a little bit about your business.
My name is Belinda, and my label is called Alchemy. I design and make by hand jewellery, aromatherapy products and textiles using sustainable, natural, high quality materials. I love a simple, clean aesthetic and muted, natural tones, and am inspired by (and get most of materials from) the beautiful, diverse natural landscape of Australia, the country in which I live. I make most of my products from scratch from natural materials that I find in the course of my everyday life.
We believe that one of the ways to achieve happiness is to “Do what you love, love what you do.” How does this philosophy apply to your life?
I agree with this philosophy wholeheartedly! I When I first left school I studied and worked in IT and although I found it satisfying, at the end of the day I was left with the feeling that I was not really living my dream. So I decided to go back to university, study social science and environmental sustainability and now I’m living my dream of making the world a better place. The knowledge (and flexible working hours!) of this new career also allowed me to further develop a lifelong practice of making the things I need and love with my hands, and share them with others, through Alchemy. So for the last few years I have been doing what I love every day.
Our mission here at The Bright Side Project is to spread sunshine on a daily basis because we firmly believe that life is (still) beautiful. Where do you find beauty and inspiration?
I agree with this too! Life is beautiful and this world is full of beautiful people. I am especially lucky to live in Melbourne, Australia, a place that is filled with incredible natural beauty, and has a thriving and diverse creative community and really great food (all of which are important to me). I try to get out every day and experience as much of these things as I can (and I share a lot of it on my Instagram – @iamalchemy).
On a dreary day, what do you do to infuse your life with a little bit of sunshine?
On a dreary day I like to cheer myself up by going for a long, slow walk and picking flowers. I never tire of seeing the changing flora wherever I am, whether it be at home or travelling. My home is always filled with the flowers and foliage that I pick and arrange pretty much every day. You can also see this on my Instagram. I actually created a hashtag on Instagram (#showmeyourflora) that I tag my own pickings with, and encourage other people to use this tag, too. It allows me to enjoy freshly picked flowers from other people all over the world even when I don’t get the chance to get out and find them myself.
What are you most grateful for?
The thing that I am most grateful for in this world is to have discovered that happiness is a choice. We can’t always choose the circumstances of our lives, but we can choose how we think and feel about them, and which aspects of our lives we focus on. So I have chosen to focus on the blessings in my life (and there are so many of them!)
Check back later today for an amazing giveaway from Alchemy!