Sunshine Post :: Alexandra Ferguson

Wednesday, August 15, 2012

Hello, dear readers. Inherent in the mission statement of The Bright Side Project is the unspoken belief that to “Do What You Love, Love What You Do” is an absolutely essential component in creating a happy and healthy lifestyle. Every now and then, we will ask our contributors to answer a few short questions on the ideas of happiness, creativity and sunshine. We hope these rays of light help inspire you to find the sunshine in your day, today and everyday.

Today we are honored to introduce you to Alexandra from Alexandra Ferguson.

Please introduce yourself to our readers and explain a little bit about your business.

We’re known for using pillows as a medium to say what everybody is thinking with bold typography and pops of color. Straight shooting phrases like “Be nice or leave,” “Call Your Mother,” “Go to the Gym,” and “Let’s make out” are cornerstones of the brand. “Think big” and “I Live for This” herald a call to action as we strive to create a destiny-driven world fueled by confidence, honesty and passion. We are leading the way to the future by working exclusively in recycled or eco-friendly materials, and manufacturing all our products in the USA.

We believe that one of the ways to achieve happiness is to “Do what you love, love what you do.” How does this philosophy apply to your life?

Our mantra at alexandra ferguson is:
Thoughts become words
Words become actions
Actions become habits
Habits become destiny

Ultimately, I believe that you are aligned with your destiny, then that is when you will achieve total fulfillment and satisfaction with your life.
We suggest you THINK BIG, and give you a little help by putting those thoughts – where you want to go and who you want to be – into words on pillows throughout your home.

Our mission here at The Bright Side Project is to spread sunshine on a daily basis because we firmly that life is (still) beautiful. Where do you find beauty and inspiration?

Beauty to me is an open highway, full tank of gas, and great music! I love to drive – it’s just me, the road, and my thoughts. Many ideas come to me in the car. I know it’s a good day when I’m singing along at the top of my lungs (yes, I’m THAT girl!!)

On a dreary day, what do you do to infuse your life with a little bit of sunshine?

I get my fingernails painted fluorescent pink, and plan fun events with friends so I have something exciting to look forward to.

What are you most grateful for?

I’m so grateful for the success of my company – to be making it in this world as an entrepreneur, using eco friendly materials and manufacturing in the states and proving it can be done cost-effectively and beautifully. I love knowing that I’m making a positive impact in my customers lives, and also use the company to give back philanthropically – I support both The Nature Conservancy and the American Cancer Society with financial as well as physical resources. I am doing what I love!! I’m also grateful for my mom – she is my best friend and rock, putting in gobs of time working side by side with me for the company, and shoring me up with strength and motivation on long days.

Check back later today for an amazing giveaway from Alexandra Ferguson!

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